VM Trends

This weeks high street visual trends:

Sport detailing

Roll neck jumpers

Checked shirts 

Fur gilets 

fashion post

top - forever 21 / boots and jeans - topshop / bag - vintage COW 

NYFW - Marc Jacobs SS15

Marc Jacobs  

Military 

Oversized 

Grunge 

Tailored 

Marc Jacobs closed this years NYFW with his regimented collection of military inspired clothes. His theme was uniform dressing and conformity - this was clear from the shapes of his clothes to the identical box cut wigs on his models and no makeup. The clothes were anywhere from army to jumpsuits to shift dresses. The models walked around a pink gravel path with a pink pepto house in the middle - serious set and clothes contrast which totally worked.

Here are my favourites - 

photos from www.marcjacobs.com

Selfridges DKNY visual

Black and White DKNY winter collection 

Visual Merchandising display Selfridges Trafford Centre 

Simple/Contemporary/Chic

Little details - Branding

Menu

Interior

Jam Jar cutlery holder 

Window Change - Forever 21

Weekly window update - Summer story/ Boho/ Festival 

VB in VOGUE

Victoria Beckham landed herself two VOGUE UK covers for the August issue. Going back to her English roots, our fave spice girl dressed down into Hunter wellies and Chanel (of course) for a beautiful rustic shoot. She was photographed by Patrick Demarchelier in the English countryside complete with cute dog and lots of lavender! i love it

Fossil window

Simple, pretty display for Fossil - Bullring birmingham!

I love the big paper flowers! 

Festival wardrobe

The long awaiting season of holidays, festivals, BBQs and latenights is fast approaching!

The parklife weekender kicked off today in true british style - raining! So, ive put together a list of english summer must haves, to maintain your fashion dignity and stay practical at festivals this year!

From top to bottom

Kimono - Topshop

Bralet + Short Co-ord - Band of Gypsies @ Topshop

Shoes - Vans UK

Pendant necklace - Accessorize

Black shorts - River island

White top - River island

Black Sandals - Office

Tassel Bikini - Topshop

Daisy headwear - Claires

Vintage bum bag - ASOS marketplace

Black lightweight parka - H&M

Favourite piece - Co-ord! A summer must have 

Mesh madness

This weeks top trend - Mesh!

So in love with sporty mesh this week, its effortlessly cool and in all our favourite high street shops, wear with ripped jeans for the boyfriend look, or wear with pretty pastels for a cute summer look.

Heres a few of my favourites. 

Topshop sports rib mesh vest 

£22

www.topshop.co.uk

Missguided Karina black panel shorts 

£17.99

www.missguided.co.uk

Hot!Mess clothing All white mesh crop top £25 + shorts £30 (sold separately)

www.hot-mess.co.uk

ASOS Fashion Union Raglan T-Shirt With Mesh Sleeves

£12

www.ASOS.co.uk

celeb style

Banned lingerie mannequins

When this mannequin was spotted in a window of La Perlas shop in NYC it caused social media uproar! The mannequin went a step too far in representing skinny, although to be fair to La Perlas painfully thin models are nothing new. It’s hit headlines this time because it's more palatable to criticise a shop dummy instead of a living breathing model. We aren’t used to seeing such raw-boned mannequins on the high street instead of the catwalk either.

As a visual merchandiser i work with mannequins everyday - the mannequins in store are all dressed in a S (UK 6-8) - this to me is an unrealistic image of women in society today although, there is no denying that clothes do look better on a smaller frame. 

For me this mannequin is a step too far, the protruding ribs and hip bones in red underwear just don't work, think how much sexier the curvy brunette from the special k adverts is compared to this!

let me know what you think ladies?

read more about this at www.independent.co.uk

Branding - Handmade burger co.

One of my favourite places to eat in Birmingham, the Handmade burger co. With a boyfriend who could easily eat everything in the world, its the perfect place to grab dinner. As a creative i couldn't help but notice how good the branding was. The brand image is rustic and natural, the menus and interior are consistent and simple - the sketchy text and pictures tie in brilliantly with the brand and the sacks of potatoes inside add to that country family house atmosphere. The menus, table numbers and cutlery holders are also brilliantly on brand and consistent throughout.

Its definitely worth a visit if you're ever in brum! 

VM trends

This weeks high street visual trends:

Pastel colours

Statement jewellery

Gingham

Chunky Sandals

fujifilm mini instax

I had a polaroid camera as a present of my boyfriend for my birthday and was the cutest thing ever! So easy to use and set up and the pictures develop really well. I obviously had a pink one but they come in a variety of different colours, available from urban outfitters and amazon (amazon is cheaper and comes with 20 films). Definitely recommend it :)

heres a few pics i took with mine...